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Mobilane creates photogenic backdrop in Fujifilm London store

19 Mar 2020 | BALI Member News

In December 2019, Fujifilm opened its House Of Photography, a new concept experience centre in Covent Garden, London. Right at its very core is a living wall, a LivePanel expertly created by Oasis Plants. BALI Registered Affiliate Mobilane’s installation partner Oasis Plants worked closely on the theme and design with the Concept team at Fujifilm who wanted the living wall to be a tropically-themed centrepiece on the ground floor in one of the Experience’s “creative areas”.

The Brief

Setting out to achieve a vibrancy of foliage behind the central camera and lens demo area, several designs were submitted with different leaf, flower and texture planting combinations.

The Plant Combinations

The final design approved by Fujifilm includes plant species to give a healthy depth to the finished LivePanel, with floral variety too. The plant species included are Guzmania, Anthurium, Asplenium, Vriesa, Ficus Repens, Philodendron Scandens, Nephrolepsis, Chamaerea and Dracaena Green Jewel. 

The House of Photography Living Wall

The end result is a 23 square metre spectacular, natural, visual living wall.  Its shades and forms are extremely photogenic – perfect for picture-taking and picture-making as visitors zoom, focus and test the cameras and lenses on display.  

Oasis Plants are tending to the wall’s watering and maintenance regime to ensure its health and irrigation is managed effectively.

Fujifilm:

“The Living Wall is an explosion of colours and textures that makes it the perfect place to get creative."

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