Maximise Your Media Impact with the Free BALI PR and Media Guide

BALI have released the second free instalment in their “Marketing Best Practice guide” series, designed to help member businesses improve their marketing practices and save money by making the most of their in-house skills.

The “PR and Media Guide”, which focuses on how to craft the perfect press release, provides tips about how to get your press release seen by journalists, the importance of a Call to Action (CTA), how to take better photos to really wow journalists, and much more.

Created as part of an ongoing effort by BALI to assist member businesses to grow through effective marketing, this guide follows on from the previously released “Social Media guide”, which includes useful hints and techniques to help members’ social content connect more effectively with target audiences.

With more guides in the series planned for release shortly, members can download all of the guides on the BALI website, by visiting bali.org.uk/help-and-advice/guides