BALI launches Digital Marketing Masterclasses
A one-day digital workshop for landscape industry professionals, providing the latest tools and tips on ways to stay ahead of the competition online. Increase your organisation’s search ranking with expert SEO advice, PPC know-how and content marketing insight and learn about the power of email marketing whilst discovering the latest trends on getting the most from social media.
Join BALI's marketing team, qualified digital marketing consultant Andrew Lloyd Gordon and digital marketing agency Adtrak for a six-hour digital marketing workshop at BALI Registered Affiliate Majestic Trees in St Albans and Talasey Group in Doncaster. This brand new BALI workshop has been designed to offer delegates who have an intermediate knowledge of digital marketing a chance to learn new skills and discover innovative ways to get the most from Google services, email marketing and social media.
Strictly limited to 30 places with a maximum of two people per company. Places cost £120 per person ex VAT and is non-refundable.
The masterclasses will take place from 10.00am - 4.30pm on the following dates and locations:
Thursday 13th February 2020 at Majestic Trees
Chequers Meadow Chequers Hill Flamstead,
Wednesday 26th February 2020 at the Talasey Training Academy
Talasey Ltd Talasey House Belton Road Sandtoft,
Andrew Lloyd Gordon is an experienced strategic marketing consultant. As a qualified marketer and trainer, Andrew has worked with clients such as the UK Cabinet Office, Bose, UCAS, Kings College London, Universal Music, the NHS and many others.
Andrew is a freelance trainer for Google’s flagship digital marketing e-learning programme, ‘We Are Squared’ and a member of Google’s Digital Academy team. As a member of Google’s Digital Academy, Andrew has been trained to deliver both Google’s Brand Activation Lab and their innovative Connected Consumer Masterclass.
Adtrak, a leading digital marketing agency and BALI Affiliate member, will be hosting a practical workshop at the Digital Masterclass. Their 'Bring Your Own Website' workshop will allow businesses to thoroughly look at and assess their own website, with Adtrak guiding the conversation and offering help and advice on aspects that could benefit from improvement.
With a focus on User Experience (UX), and an element of focus group discussion, this workshop provides an opportunity for landscaping businesses to gain real website feedback from both the experts and their industry peers. Facilitated by Adtrak specialists, you will learn best practice advice and helpful tips, alongside a number of activities based on peer discussion.